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Logistics

Does stronger global air cargo demand tell you much about your lane?

IATA's latest market release shows demand growth, but how would you use that when booking a specific urgent shipment?

5 replies

  1. As background, mainly. Your airport pair, cargo type and required date still need a real capacity check before you promise anything.
  2. Ask whether the quote includes confirmed uplift or only a planned routing. Those can sound similar in a sales conversation and behave very differently operationally.
  3. Global demand can rise while capacity improves on one lane. I'd avoid using the headline alone to explain a high quote or justify an early booking.
  4. Compare the full door-to-door plan, including collection and destination handling. The flight itself may be the shortest and most predictable part of the journey. A late collection cutoff, weekend arrival or missing import document can erase the advantage of the faster flight. I'd ask each forwarder for the expected warehouse receipt, with the assumptions underneath, before deciding which service really solves the urgency.
  5. For urgent stock, ask for the next workable alternative at the same time. A fallback with known conditions is more useful than starting the search after a missed flight.

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